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description: Learn the fundamentals of The Way of Data Farming 🧑🏫
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# Data Farming 101 (White Belt)
### What is Data Farming?
Data Farming (DF) is Ocean Protocol's **incentive system for curating and publishing valuable assets in the Ocean ecosystem.** Participants vote on the Ocean ecosystem assets that they believe are high quality and likely to sell. If they are right, then these Data Farmers **get a portion of the sales of these Ocean ecosystem assets** they voted on!
(If you are familiar with 'liquidity mining', then you will find that Data Farming is similar but tuned instead for the curation of high quality assets in the Ocean ecosystem.)
### What's the difference between Data Farming and Yield Farming?
Unlike yield farming in DeFi, data farming has real intrinsic utility for Ocean Protocol stakeholders: as Data Farmers determine which are the highest quality assets in the Ocean ecosystem to purchase, then the Data Farmers earn active OCEAN rewards when these assets sell. It's this **curation of the "best" assets in the Ocean ecosystem** that shortens the search times for those looking to shop for assets in the Ocean ecosystem. We also put in place an incentive system for Publishers of assets to gain **2x the rewards** in Data Farming, thus driving forward the addition of great assets in the Ocean ecosystem.
### Passive and Active Rewards
Every week OCEAN rewards are paid out to Data Farmers in two different ways: **passive** rewards and **active** rewards. The two reward functions produce different variable APYs.
#### What are Passive Rewards?
Passive rewards are the OCEAN rewards paid to Data Farmers just for locking their OCEAN tokens.
[To start getting passive rewards, go here.](../user-guides/get-started-df.md)
#### What are Active Rewards?
Active rewards are OCEAN rewards paid to Data Farmers that allocate their veOCEAN tokens to Ocean ecosystem assets. They're called Active rewards because the amount of rewards relies on the active participation of the Data Farmer to select and allocate veOCEAN to these assets. **Active rewards yield depends on the sales of allocated assets.** No sales = no rewards, so choose your favorites wisely & then allocate. Always DYOR.
Active rewards are governed and defined by the [Reward Function](df-max-out-yield.md#reward-schedule).
[To start getting active rewards, go here.](../user-guides/how-to-data-farm.md)
#### Splitting the Pie
Each Data Farming weekly round has a pool of OCEAN rewards, and 50% of the pool is paid out in the form of passive rewards & 50% in the form of active rewards.
| Passive Rewards | Active Rewards |
| --------------- | -------------- |
| 50% | 50% |
### What are Publisher Rewards?
Data Farming strongly incentivizes publishing assets in the Ocean ecosystem by giving double the active rewards to Data Farmers that allocate to their own published assets.
How is it calculated? _All the veOCEAN a Data Farmer has allocated to an asset they’ve published is **doubled for the rewards calculation.**_
You can read more about the implementation [in this blog post](https://blog.oceanprotocol.com/data-farming-publisher-rewards-f2639525e508).
## [GET STARTED DATA FARMING HERE.](https://df.oceandao.org)
### Unsure how? Our [guides](../user-guides/README.md) will show you how to do the basics.