diff --git a/ui/app/components/modals/metametrics-opt-in-modal/metametrics-opt-in-modal.component.js b/ui/app/components/modals/metametrics-opt-in-modal/metametrics-opt-in-modal.component.js
index 36f1ed92d..de3d1d3a3 100644
--- a/ui/app/components/modals/metametrics-opt-in-modal/metametrics-opt-in-modal.component.js
+++ b/ui/app/components/modals/metametrics-opt-in-modal/metametrics-opt-in-modal.component.js
@@ -86,7 +86,13 @@ export default class MetaMetricsOptInModal extends Component {
               </div>
             </div>
             <div className="metametrics-opt-in__bottom-text">
-              This data is aggregated and is therefore anonymous for the purposes of General Data Protection Regulation (EU) 2016/679. For more information in relation to our privacy practices, please see our Privacy Policy here.
+              This data is aggregated and is therefore anonymous for the purposes of General Data Protection Regulation (EU) 2016/679. For more information in relation to our privacy practices, please see our <a
+                href="https://metamask.io/privacy.html"
+                target="_blank"
+                rel="noopener noreferrer"
+              >
+                Privacy Policy here
+              </a>.
             </div>
           </div>
           <div className="metametrics-opt-in__footer">