diff --git a/README.md b/README.md
index 9b846dd..8fd1d72 100644
--- a/README.md
+++ b/README.md
@@ -1,10 +1,30 @@
-<img src="https://git.berlin/m/git.berlin/raw/branch/master/logo-gitberlin.png" height="100">
+<img src="https://git.berlin/m/git.berlin/raw/branch/master/assets/logo-gitberlin.png" height="100">
+
 # git.berlin
-> Gitea installation [git.berlin](https://git.berlin) | git:git.berlin
 
-## Documentation
+> Gitea installation notes [git.berlin](https://git.berlin)
 
-- https://docs.gitea.io/
+- [Migration from GitLab](#migration-from-gitlab)
+- [Customization](#customization)
+- [Handy commands](#handy-commands)
+- [Gitea Documentation](#gitea-documentation)
+
+---
+
+## Migration from GitLab
+
+- [`migrate-gitlab-gitea.sh`](src/branch/master/migrate-gitlab-gitea.sh)
+
+## Customization
+
+The `custom/` folder maps to `/home/git/gitea/custom/` on the server. Its contents can be deployed via rsync with:
+
+```bash
+npm i
+gulp deploy
+```
+
+[Gitea Docs: Customizing Gitea](https://docs.gitea.io/en-us/customizing-gitea/)
 
 ## Handy commands
 
@@ -14,3 +34,7 @@ cd /home/git
 
 vi gitea/custom/conf/app.ini
 ```
+
+## Gitea Documentation
+
+- [docs.gitea.io](https://docs.gitea.io/)
diff --git a/logo-gitberlin-header.png b/assets/logo-gitberlin-header.png
similarity index 100%
rename from logo-gitberlin-header.png
rename to assets/logo-gitberlin-header.png
diff --git a/logo-gitberlin.png b/assets/logo-gitberlin.png
similarity index 100%
rename from logo-gitberlin.png
rename to assets/logo-gitberlin.png
diff --git a/logo.sketch b/assets/logo.sketch
similarity index 100%
rename from logo.sketch
rename to assets/logo.sketch
diff --git a/logo.svg b/assets/logo.svg
similarity index 100%
rename from logo.svg
rename to assets/logo.svg
diff --git a/package.json b/package.json
index a21a1d4..2ddb01a 100644
--- a/package.json
+++ b/package.json
@@ -7,9 +7,6 @@
   },
   "homepage": "https://git.berlin",
   "main": "gulpfile.js",
-  "scripts": {
-    "start": "gulp server"
-  },
   "devDependencies": {
     "browser-sync": "^2.26.3",
     "gulp": "^4.0.0",