blog/content/links/2013-11-06-why-the-worlds-best-photo-startup-is-going-out-of-business.md

---
title: Why the world's best photo startup is going out of business
linkurl: https://www.theverge.com/2013/11/5/5039216/everpix-life-and-death-inside-the-worlds-best-photo-startup

tags:
  - photography
---

Really sad, the service was awesome. But good example that building an awesome product is not enough:

> While the team obsessed about perfecting the service, the founders paid less attention to the subject investors care about most: growth. [...]
>
> And so at a time when successful photo apps were attracting users by the millions, by March the company had attracted fewer than 19,000 signups. Everpix had spent almost nothing to advertise the service.
titlecase for titles in feed, Facebook/Google+ sharing image 2013-12-16 00:13:37 +01:00			`---`
post fixes 2014-07-10 15:20:24 +02:00			`title: Why the world's best photo startup is going out of business`
links reorganization 2021-02-28 22:14:36 +01:00			`linkurl: https://www.theverge.com/2013/11/5/5039216/everpix-life-and-death-inside-the-worlds-best-photo-startup`
titlecase for titles in feed, Facebook/Google+ sharing image 2013-12-16 00:13:37 +01:00
kill categories 2018-08-30 22:50:09 +02:00			`tags:`
formatting 2019-05-12 16:37:44 +02:00			`- photography`
titlecase for titles in feed, Facebook/Google+ sharing image 2013-12-16 00:13:37 +01:00			`---`

			`Really sad, the service was awesome. But good example that building an awesome product is not enough:`

			`> While the team obsessed about perfecting the service, the founders paid less attention to the subject investors care about most: growth. [...]`
post fixes 2014-07-10 15:20:24 +02:00			`>`
categories & tags 2018-07-19 02:22:01 +02:00			`> And so at a time when successful photo apps were attracting users by the millions, by March the company had attracted fewer than 19,000 signups. Everpix had spent almost nothing to advertise the service.`